When you send me a Good Question, you’d better be ready for me to answer it.
Jill Bjorn sent me an email on Friday: “Monday April 4th is ‘Hug a Newsman Day,’ so will you come to our work, Caribou Coffee Headquarters, so we can hug you??”
First, I did some research, and found out that today is in fact ‘Hug A Newsman’ Day. I’m sure you can hug a newswoman as well, if you’re so inclined.
I was a little worried this was a publicity stunt by Caribou, but Jill works in the Sales Audit department, and although auditors are known for their crafty publicity ploys, Jill was sincere, and I thought it would be fun. So I wrote back and said: Sure — I’ll be over at 1 p.m.!
I posted about it on my Facebook page, where WCCO photojournalist Carly Danek saw it. Carly sent me a text that said it was her day off, but she’d come over to take some still pictures of the hugging.
That’s Jill and me … as she experiences the special thrill of hugging her newsman.
I thought it would just be Jill, a hug, and I’d be on my way, but it turned out there was a line of people, looking for a free hug from their newsman.
Even the CEO of Caribou came down, Michael Tattersfield, to get in on the hugging. I’d love to have a hug with the CEO of CBS sometime, but the CEO of Caribou will have to do.
It was a good time … the people couldn’t have been nicer … and if you see me around today, feel free to ask for a hug. As you know, I’m big into “official days” seeing as I had my own DeRusha Day in the City of Minneapolis a couple years ago.
Here’s a slideshow of the whole hug-fest at Caribou!