Expert Weighs In On General Mills’ Marriage Amendment Stand

View Comments
(credit: CBS) Susie Jones
Susie Jones has been with WCCO Radio since 1996. She started as a...
Read More

Get Breaking News First

Receive News, Politics, and Entertainment Headlines Each Morning.
Sign Up
Today's Most Popular Video
  1. 4 Things To Know For Dec. 17, 2014
  2. Downtown Cubicle Turned Into Holiday Cabin
  3. Officer-Involved Shooting, Chase Shuts Down I-694
  4. Threats Of Violence Cancel 'Interview' Premiere
  5. WCCO Archives: A 1993 Trip To Cuba

MINNEAPOLIS (WCCO) — This past week, General Mills took a stand against a proposed state constitutional amendment to ban same sex marriage.

Jon Austin, who owns J Austin & Associates, said it was not a risky move, given the culture of the company.

“People who have been paying attention to General Mills have known for decades how they feel about diversity, about the GLBT community, it’s been their brand. So, I suspect this will be a tempest in a teapot sort of thing,” Austin said.

NewsRadio 830 WCCO’s Susie Jones Reports

Several other Twin Cities companies have also come out against the amendment, including St Jude Medical and Carlson Companies.

Austin said any public company these days has to be mindful of their constituencies.

“The fact of the matter is if you are general public company, your customers include people who may include people who look different from one another. It’s going to be both gay and heterosexual, people with different colors and religions, different countries,” he said.

Austin said there has been some push back. Minnesotans For Marriage has publicly spoken against General Mills position.

View Comments
blog comments powered by Disqus

Get every new post delivered to your Inbox.

Join 2,352 other followers