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TCF Bank Beer Sales Double Expectations

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(credit: CBS) Frank Vascellaro
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MINNEAPOLIS (WCCO) — The results are in from the first weekend of alcohol sales at TCF Bank stadium and the numbers are bigger than the University of Minnesota projected.

The U sold more than 15,000 servings of beer and wine on Saturday at TCF Bank stadium, totaling more than $111,000. That’s more than twice what the U of M expected.

Beers were $7.25 apiece.

“For college-aged students it’s a bit overpriced, but for the older crowd it’s an option,” Jacob Shanesy said. “I wasn’t there for a super long time but the lines were long.”

But the biggest problem came at the cash register, where they ran out of quarters in the middle of the first half.

So, the U says they’ll have more change for this Saturday’s game. And they’ll try to shorten your time in line.

“I wasn’t there for a super long time, but it was pretty long,” Shanesy said.

The university says most lines lasted six to 12 minutes, but they’ll add extra signs and people to help the flow.

And they’ll add extra taps at cash-only stands just inside the main entrance.

One thing that won’t change is security.

With 12 extra security guards near the beer garden, and no arrests, the U considers those numbers a winning combination.

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