MINNEAPOLIS (WCCO) — More Minnesotans choose WCCO-TV for local news and information than any other station in the market.
WCCO-TV dominates in local news coverage by delivering the most viewers in six of seven newscasts Monday through Friday at 4:30 a.m., 6 a.m., Noon, 5 p.m., 6 p.m. and 10 p.m., it was announced today by Brien Kennedy, WCCO TV Vice President and General Manager.READ MORE: Man Killed When Driver Hits Bicyclist In Olmsted County
According to the February Nielsen ratings results, over the course of an average weekday, WCCO-TV newscasts deliver 33 percent more viewers over the nearest competitor.
“All of us at WCCO-TV are grateful to our viewers who make WCCO-TV their station of choice,” said Kennedy. “Our team strives every day to make a connection with our viewers in a unique way that is relevant to their lives.”READ MORE: 2 St. Paul City Employees Assaulted While Working; Suspect In Custody
Not only is WCCO-TV the most-watched station for local news, but it is the most-watched station overall from sign-on to sign-off.
WCCO delivers 23 percent more viewers on average than the nearest competitor. In addition, WCCO-TV’s CBS prime time delivers 34 percent more viewers on average than the nearest competitor.
Source: NSI Feb’12 Live+SDMORE NEWS: Fourth Stimulus Check: Will You Get Another Relief Payment?
WCCO-TV is part of the CBS Television Stations, a division of CBS Corporation.