WCCO Radio Hosts 'Let's Kick Hunger' Radiothon

MINNEAPOLIS (WCCO) -- Every day in Minnesota, many families struggle to put enough food on the table. On Thursday, you can help them by donating money to fill up local food shelves.

WCCO Radio will be at the Mall of America broadcasting all day for their annual Let's Kick Hunger Day Radiothon.

Lindsay Gish from Second Harvest said that 1 in 10 Minnesotans are in danger of going hungry on any given day, and with kids that figure jumps to 1 in 6.

"People just like us in our community are at risk of going without and skipping meals to make ends meet, to pay their mortgage, to pay for prescription medications," Gish said.

Second Harvest is one of the many sponsors collaborating with WCCO Radio for the radiothon. Others include Land O' Lakes and General Mills.

Rob Zeaske, CEO of Second Harvest, said that the goal was to make at least $180,000, which was the figure the radiothon reached last year.

Because each dollar donated allows organizers to donate approximately $8 worth of food, Zeaske estimated that $200,000 in cash donations could stretch into a food donation of up to $1.8 million worth of meals.

Phone lines are open all day to make donations. Those who want to help out should call either 952-886-4376 or 877-886-4376.