Negroni Week launched in 2013 as a celebration of one of the world’s great cocktails and an effort to raise money for charitable causes around the world. From 2013-14, the week grew from more than 100 participating venues to more than 1,300 and more than $120,000 raised for charities.
This week in Mike’s Mix, Mike Augustyniak checks out the Negroni cocktail at Heyday in Minneapolis.READ MORE: Police Renew Effort To Find Suspect In St. Paul Double Murder
The Heyday Negroni
- 1 ½ oz Tanqueray gin
- ¾ oz Campari
- ½ oz Punt e Mes vermouth
- ½ oz Tattersall Orange Crema
- 3 to 4 dashes of Fee Brothers Orange Bitters
Combine all ingredients in a mixing glass. Add ice and still until chilled (about 30 seconds). Strain into a low ball glass over new ice. Serve with a rip of orange peel for garnish.
Heyday manager and bartender Mike Lecy says that there are two types of Negroni recipes — one contains equal parts of gin, vermouth and Campari, and is best served on the rocks. The other (called a ‘stepladder’) is designed to highlight the gin by ‘stepping down’ the amount of vermouth compared to gin, and ‘stepping down’ the amount of Campari to vermouth.READ MORE: Fugitive Inmate Captured By Task Force In Brooklyn Center
The Heyday Negroni uses the latter method, which produces a less-bitter version of the drink that Mike calls the “kiddy version” of a Negroni (in name only; no one under the legal drinking age should try one!). Tattersall’s Orange Crema (with a vibrant orange flavor comparable to an orange cello) and a healthy amount of orange bitters really set off the orange flavor in the Campari in this one.
The cocktail is on the menu as part of Negroni Week from June 6 to 12, 2016. Negroni Week is a worldwide fundraiser for charity, in which participating bars donate a portion of proceeds from the sale of every Negroni. Heyday will be supporting Second Harvest Heartland all week.
A kick-off event will also be held at Heyday on Monday, June 6 from 7 to 11 p.m. A $20 donation at the door will benefit Share our Strength’s No Kid Hungry campaign, and will include drink tickets and the chance to win prizes in a raffle. An additional $5 donation at the door will get you a limited-edition Negroni Week T-shirt!
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