WCCO EYE4 LOGO WCCO Radio wcco-eye-white01, ww color white

Latest News

Electronic Billboards To Alert Motorists To Tornado Warnings

View Comments
(credit: Matt Wodziak/Coon Rapids)

(credit: Matt Wodziak/Coon Rapids)

Get Breaking News First

Receive News, Politics, and Entertainment Headlines Each Morning.
Sign Up
Today's Most Popular Video
  1. Finding Minnesota: Biking The Dickie Scramble
  2. Earth Week: Keeping The Mississippi River Clean
  3. 1 Year From Bombings, Annandale Woman Heading To Boston To Finish Marathon
  4. Morning Headlines From 04/21
  5. Talking Points: General Mills Reverses Lawsuit Change

MINNEAPOLIS (WCCO) – This is Severe Weather Awareness Week, and this year there is a new way for the National Weather Service to broadcast tornado warnings in Hennepin and Ramsey Counties.

They will be on 47 electronic billboards, and should help drivers the most.

“Motorists have been really traditionally very difficult to reach,” Hennepin County director of emergency management Eric Waage said. “They may or may not have a radio on, they may be thinking about other things or concentrating on driving and really aren’t aware that weather conditions are changing in a negative way.”

Clear Channel Outdoor is providing the use of its electronic signs at no cost to the counties.

View Comments
blog comments powered by Disqus