Cereal

(credit: Jupiter Images)

Get Movin’ Monday: Be A Smarter Grocery Shopper

When at the grocery store, picking healthy foods for your family can be overwhelming. There can be so many options and claims on the labels.

11/24/2014

(credit: Justin Sullivan/Getty Images)

General Mills’ Recipe For Higher Sales: Add Fiber, Cinnamon

General Mills hopes a pinch of cinnamon and a dash of fiber will be a recipe for stronger sales. The Minneapolis-based company is doing things like adding more cinnamon to its Cinnamon Toast Crunch cereal and rolling out fiber-packed “better for you” cookies to boost the performance of its brands, which include Pillsbury dough, Betty Crocker baking mixes and Progresso soups.

07/09/2014

(credit: CBS)

General Mills Unveils 150 New Products, Healthy & Otherwise

Gluten-Free, high-protein and “total indulgence”, those are the phrases of inspiration for General Mills’ newest groceries. The Twin Cities-based company just launched its newest line of products.

07/08/2014

(credit: CBS News)

Cheerios Get No Lift From GMO Switch

Plain old Cheerios are no longer made with genetically modified ingredients, but the switch hasn’t yet translated to a boost in sales. General Mills, the company that makes the cereal, in January announced it would start making its plain Cheerios without GMOs, or genetically modified organisms.

03/19/2014

(credit: WholeMe)

Curiocity: 2 Local Women Create Grain-Free, Gluten-Free Snacks

More often than not, a new business opportunity arises out of one person’s desire for a product not already found on store shelves. That’s certainly the case with a new Minnesota company that has the dreams of becoming a national brand — and the goals of helping you, and your family, be healthy on the go.

02/19/2014

(credit: Andy Clayton King/Getty Images)

Adrian Peterson Wants You To Eat Your Wheaties

Adrian Peterson has reached another milestone of his decorated career: the cover of the Wheaties box.
The Vikings star was all smiles after practice on Tuesday when asked about his latest endorsement deal. He called it “probably one of my greatest accomplishments.”

08/13/2013

Wheaties_AP Box_DL

Adrian Peterson Hits Wheaties Boxes This Week

Adrian Peterson is coming to a breakfast table near you. The Vikings running back is appearing on three limited-edition Wheaties boxes, one of which is released this week. According to Wheaties marketing manager Jim Wilson, A.P. is a natural fit for their product. “Adrian embodies the heart of a champion whether he’s scoring touchdowns or giving back to his community,” Wilson said.

08/12/2013

Bethel freshman basketball star Rachel Parupsky dominated in the MIAC in points, rebounds and blocks to net national Rookie of the Year honors -- but she grapples with an irrational fear of cereal. (credit: Bethel/Carl Schmuland)

Beyond Bounds: The D3Hoops Rookie Of The Year Irrationally Fears … Cereal

Before freshman Rachel Parupsky even donned a Bethel basketball jersey, she came all too close to giving it up.

03/30/2013

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General Mills Says Its On Track For Outlook

Snack and cereal maker General Mills Inc. said Thursday it is still on track to achieve its fiscal 2011 guidance even as it faces rising ingredient costs.

05/12/2011

Malt-o-Meal Plant

Malt-O-Meal Bags The Box

One in ten bowls of breakfasts eaten every day here in the United States is made in Northfield, Minn.

04/21/2011

The Nite Show with Mischke – 6/16/10

Mischke wonders about the level of irresponsibility in today’s society.  Dr. Joseph Williams talks to him about a new book covering the subject.  Mischke also talks about the founder of Kellogg’s cereal corporation and illnesses […]

06/17/2010

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