MINNEAPOLIS (WCCO) — Virgin America is jumping into the dating business.

The airline launched a new service that allows passengers to send a drink to someone on the plane who’s caught their eye.

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It’s done through the airline’s in-flight entertainment system.

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Passengers use Virgin’s digital seat map to pinpoint their love interest, browse the menu, and have a drink, snack, or meal sent over.

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You can even follow-up with a text through the seat-to-seat messaging system.