Companies Rebranding To Attract Millennials, Younger ConsumersDunkin’ Donuts is the latest business to change its name to keep up with consumer demands.
Here Is Beloit's Annual Mindset List To Make You Feel OldEvery year, the Wisconsin college releases its Mindset List to give a snapshot of how the incoming freshmen class views the world.
Young Voters Looking For Younger Leaders, Poll FindsA majority of young adults think voting in the midterm elections gives their generation some say about how the government is run.
Millennials Think 12 Is A Good Age To Talk FinancesA new survey by Capital Group shows 4 out of 10 millennial parents think 12 or younger is a good time.
If They Vote, Millennials Could Have A Big Impact On The 2018 ElectionNovember's election is projected to be the country's first in which there are more millennials eligible to vote than baby boomers.
Survey: More Than Half Of Millennials Think They'll Be MillionairesMany people dream about becoming a millionaire. But, a new survey shows many millennials think they will be one.
Generation Z Is About To Completely Change The U.S. WorkforceAccording to consulting firm BridgeWorks, there are 61 million members of the generation born between 1996 to 2010 living in the United States.
Survey: Millennial Parents Shop Differently Than Older CounterpartsMillennial parents shop differently than their older counterparts, according to a new survey that reports a majority rely heavily on their phones to research products and interact with customer service.
Millennials Pile Up Debt To Keep Up With Their Friends, Survey FindsThe fear of missing out, or FOMO, is reportedly driving many millennials into serious debt.
A Third Of Millennials Aren't Sure The Earth Is Round, Survey FindsThe national poll reveals that 18 to 24-year-olds are the largest group in the country who refuse to accept the scientific facts of the world's shape.
Average Person Placed On Hold Gets Fed Up Within 9 Minutes, Study SaysAccording to the results, the average 18 to 35-year-old will stay on the phone on hold for up to 11 minutes before getting frustrated with customer service.
As Price Fluctuates Wildly, Millennials Say They'd Invest In Bitcoin Over StocksAccording to recent studies, the Great Recession of 2008 has made a large portion of millennials so fearful of investing in the stock market that young adults say they'd rather take their chances in the volatile world of cryptocurrency.